Shark’s Digital Marketing services organize and manage social and digital media channels on behalf of our clients and to help then achieve specific marketing goals. We use a mix of SEO, creative content, and a planned implementation and measurement of different marketing initiatives. Some of our Digital Marketing services include:
Since 1993, Shark Communications has served as a trusted web development partner for corporate, government, and small business clients. Shark develops on a number of platforms including Wordpress, ModX, Squarespace and more, to deliver beautiful SEO-ready, websites optimized for desktop, tablet, and mobile devices.
Shark’s Search Engine Optimization services are designed to enhance the visibility of your website in organic (non-paid) search engine results. Our integrated set of programming, copywriting, and tactical SEO solutions provide a powerful platform to increase your website’s ranking, visitor traffic and improve overall awareness in search engines.
Pay-Per-Click is a general term that refers to paid advertising formats in search engines. As part of an overall Search Engine Marketing (SEM) program, PPC is a keyword-driven program that includes both text-based ads and Display formats. Our PPC services are highly targeted to specific business goals, work within the exact limits of your monthly budget and provide a quick boost to your website traffic.
Digital display ads offer a richer “brand” experience and more visual and multimedia opportunities than text-only ads. Display ads function differently than text ads because they aren’t found in search results. With the use of images, animation, video, audio, and text, display ads engage people in your brand and messaging on select and targeted websites that they are visiting.
Shark’s social media marketing works in tandem with the agency’s SEO work to build a consistent and well-managed digital marketing program across multiple digital media channels. Shark’s social media planning leans towards building engagement with higher quality content to maximize the benefits of social media’s viral nature. Our social media marketing focuses on key phases: - Attraction - Engagement - Conversion - Monitor and Management.
Digital Public Relations combines traditional PR with content marketing, social media, and SEO. Digital PR gets news spreading further, faster, and more directly to a specific target audience. It’s a great way to quickly populate the web, social media, blogs, and major news engines with content. Our services include keyword research, copywriting, SEO, syndication and in-depth dashboard reports.
Digital broadcast brings the web and traditional tv closer together and gives marketers the opportunity to hyper-target and precisely manage advertising across connected and streaming services such as Roku, Hulu, Sling, and more. Digital TV is precise, economically efficient, tracked in real-time and offers small business an economical digital channel for building their brand.