Tropical Aquaculture's new web site and marketing communications are getting and overhaul from Shark. The company was founded by John Schramm and seems to have figured out how to get fresh Tilapia from South America to the North American market with more efficiency than anyone else. Here's a first ad - with a fish that is too green to print - Tilapia is red, we'll fix it.This flash ad will show up online fo course and get converted to print for industry trade mags.

Tropical also has a strong commitment to sustainable farming and sound community and environmental practices and now accounts for almost forty percent of the US Tilapia market. We'll have more to show and tell soon...