Hotel marketing and hotel websites: The Woodstock Inn Resort.
With an old website hampering online reservations at The Woodstock Inn & Resort (A Rockefeller-owned property) Shark quickly powered up The Inn's marketing with a fast-acting work-around consisting of a landing page/SEM/WebPR digital marketing program. That was back in 2008, and since then, the new website launched in 2009 with a redesigned brand interface and improved architecture. Navigation recorded an immediate 71% jump in online reservations in the first quarter. The Inn's wide-range of marketing is connected by a singular positioning strategy “Vermont’s Most Beautiful Address” which was created by Shark. See More Resort Marketing on the Blog >
Services:
- Account Planning
- SEM
- Brand Strategy
- Marketing
- Tagline development
- Logo development
- Website development
- Media Management
- Web PR
